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Have you been delaying all important purchases for Black Friday sales? Well, the time is finally here. But to ensure you make informed decisions, we’ve built you an online shopping guide for the occasion. From ranking top categories to name-dropping sites, here’s all you need to know. So, what are you waiting for? Dive in and explore!

Why Shop on Black Friday

It’s a good opportunity to buy and sell on Black Fridays. Brands can clear up old stock, reach their revenue goals, or attain business visions through dedicated buying streams.

On the other hand, we have eager buyers who plan their purchases for weeks to save as much money as possible. Therefore, both parties in question have to utilize this opportunity for personal motives.

According to Shopify, electronics, fashion, food, and hardware are currently among the top 5 most-bought categories in the US. With a majority of Gen-Z and Millennials in the shopper range, there’s no doubt that it’s one of the most anticipated sales of the year.

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Sources: Wiser Notify, Shopify

Categories and Stores to Buy From

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Tech Devices/Gadgets

1. Phone

If you are planning to change your mobile, this might be a good time to do so. Some internet providers like Spectrum have exclusive data and mobile offers for brands like Google Pixel, Samsung Galaxy, Motorola, and TCL. Similarly, Apple offers superb Holiday discounts.

2. Laptops

You can find special deals for MacBooks on Walmart and Amazon’s websites. Other brands like HP, Lenovo, and Acer are also available for non-apple users. 

3. Smartwatches

You can find wearable stuff like smartwatches, starting from $7 on websites like Walmart and BestBuy.

4. Headsets/Earphones/Bluetooth Devices

If you are a loyal user of brands like Bose, JBL, and Sony, visiting their official website is suggested. Not only does it confirm authenticity, but gets you some purchase points as well.

Fashion and Lifestyle

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1. Clothing and Accessories

Clearance sales are a great way to maximize long-term savings. Even if you can’t wear it, given the season, your future self can. If you have a specific brand in mind, check out available deals and grab them at the lowest price possible.

2. Cosmetics

Macy’s and Sephora are some of the best beauty and cosmetic sites to explore. You get all your favorite brands and deals in one place, with great Black Friday discounts.

3. Hygiene and Body Care

Toiletries, skin care, shaving items, sanitary napkins, and more personal care products take up a huge chunk of our monthly budget. Stock up on all needed items with great Black Friday/Cyber Monday offers. If you want good recommendations, visit a roundup blog for smart purchases.

4. Wellness and Exercise

Whether it’s a supplement or a steady massage gun, all your fitness needs are important. There’s a dedicated section in all popular stores for health and fitness at affordable prices for a limited time. You better get them.

Hardware

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1. Measuring Tape (Home Depot)

This is the bare minimum. Every household should have at least one measuring device. Sales are a great time to gather much-needed hardware products, even if you are not planning to build or repair something.

2. Power Drills

Another must-have. Power drills allow you to make small to big adjustments without damaging yourself or your home. It’s essential for all your DIY home projects.

3. Tool Kits (Ace Hardware)

Tool kits are good for fixing and building. You need them way more than you think. They help you save money by offering quick and reliable solutions for minor issues.

4. Extension Cords

In a fast-paced world, you need multiple power outlets in one to save time. Extension cords offer multi-purpose convenience that’s hard to deny.

You can find all these on sale from one retail site like Home Depot and Ace Hardware or from the brand site itself if you have a specific preference.

Home Security

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1. Smart Lights and Locks

Responsive lamps, adjustable lights, and smart locks are all the rage. With an increasing need for security, people need intuitive devices to take on the role. You can explore Philips’ range for exclusive smart lighting deals. Amazon and BestBuy are also great options.

2. Motion Sensors

Another good item to find on BestBuy or Home Depot. If you are looking for a specific make, searching with the brand’s name would help.

3. Security Cameras

The safer, the better; some even have specific features like Night Vision. Don’t buy from a suspicious site, but go for big retailers like Amazon and Walmart to find reliable and cost-effective products.

Lowe’s is an exclusive brand that deals in home security products. You can find most of the items there and enjoy a bulk discount.

More Tips for Online Shopping on Black Friday

  • Keep up with exclusive social channels to stay informed
  • Check what you’re buying and be wary of a discount that seems too good to be true.
  • Fashion brands don’t do Black Friday as well as seasonal sales so refrain from wardrobe upgrades during this time.
  • Don’t shop near the end of the sale as most of the range is sold out

FAQs

According to NRF, around 44% of people shop online during Black Friday whereas e-stores are the least preferred shopping spots for buyers.

Amazon does offer Black Friday deals. It starts a bit earlier than other retailers and offers a huge variety of discounts until the end of Cyber Monday.

Most high-end brands don’t exclusively launch Black Friday discounts but department stores openly do. You can find better offers during seasonal phases with luxury and fashion brands.
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Robert is a dedicated and knowledgeable author, an SEO expert with a passion for all things tech. He has a keen eye for detail, allowing him to write interesting blogs that are informative and engaging for readers. He has extensive knowledge of internet, TV, and phone pricing and plans, and has created numerous how-to guides to help users make informed decisions. As a tech geek and TV buff, he is always up-to-date on the latest trends and developments in the industry, making his content always fresh and relevant.

Robert